Is Ruth Sunderland (Daily Mail journalist) willing to engage with evidence showing that placing more women on corporate boards leads to financial decline?

[Note added 2.8.14: Ruth Sunderland has been on holiday, but I see from an article in today’s Daily Mail that she’s now back at work. I’ll email her a link to this piece and ask her if she’s now willing to engage with the evidence we presented to her.]

[Note added 2.7.14: I’m pleased to say Ruth Sunderland has asked for materials supporting our position, and I’ve just emailed some to her.]

Ruth Sunderland is a business journalist with the Daily Mail, one of many journalists who relentlessly peddle the idea that having more women on boards is ‘a good thing’ and refuse to engage with the evidence which shows that driving up female representation on boards leads to corporate financial decline, a matter covered exhaustively on this website. Our briefing paper with the Abstracts of five longitudinal studies is here.

I’ve posted and commented on one or two of Ms Sunderland’s articles before. My thanks to Jeff for pointing me to her recent article on Glencore’s appointment of its first female director. It contains a gem of a sentence, and I’ll comment on its two constituent parts:

There is no hard evidence that having women on the board causes better performance…

Almost correct. If you remove the word ‘hard’ these words are true, but still misleading. As our briefing paper shows, placing more women on boards leads to declines in corporate financial performance. Onto the second part of the sentence:

…but there is a strong correlation.

Ms Sunderland is clearly leading us to believe this correlation is of significance in supporting the promotion of more women onto boards. In all the reports we’ve analysed – including those from the feminist campaign group Catalyst, to which Ms Sunderland refers – it’s made crystal clear that correlation isn’t evidence of causation, and can’t even be taken to imply it.

I think we could agree there’s a correlation between how much wealth men have (or are expected to have one day) and the attractiveness of the women they marry – but we don’t say that attractive women make men wealthier, do we?

Yesterday I called the Daily Mail and left a message on Ms Sunderland’s answerphone, explain I head up J4MB and C4MB, and outlined why I’d appreciate a phone discussion. Not having heard from her, I left a second message this morning. She called back about half an hour ago, but unfortunately I didn’t have my mobile with me at the time. She left the following message:

I very much doubt whether either I will convince you or you will convince me (laughs). This is not a subject I’ve just hit upon and not given any thought to. I’ve done a lot of reading, a lot of discussion, and a lot of thinking about it, and I very much doubt given the organisation you come from (laughs) and the fact you seem to think women perform worse than men, we would really move the situation much further on, so personally I think we would be better off just to agree to differ.

I called back and left another message on her answerphone, explaining this isn’t an issue on which we could ‘agree to differ’, because the evidence base shows her convictions to be demonstrably false. I asked for her email address to present that evidence, and sent it to her. I’ll update this blog piece if she responds.

About Mike Buchanan

I'm a men's human rights advocate, writer, and publisher. My primary focus is leading the political party I launched in 2013, Justice for Men & Boys (and the women who love them). I still work actively on two campaigns I launched in early 2012, Campaign for Merit in Business and the Anti-Feminism League. In 2014 I launched The Alternative Sexism Project, aiming to raise public understanding that the sexism faced by men and boys has far more grievous consequences than the sexism faced by women and girls.
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2 Responses to Is Ruth Sunderland (Daily Mail journalist) willing to engage with evidence showing that placing more women on corporate boards leads to financial decline?

  1. Pingback: Will Ruth Sunderland EVER engage with the evidence showing that appointing more women onto corporate boards leads to financial decline? | Justice for Men & Boys

  2. Pingback: Will Ruth Sunderland EVER engage with the evidence showing that appointing more women onto corporate boards leads to financial decline? | Campaign for Merit in Business

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